Search and Social Ads Management for the US and Canada
Choose Google, Meta, or Microsoft Advertising management from $300 per month per platform. Your business owns the accounts and pays media spend directly.
Overview
Updated · Reviewed by the AppDesign360 engineering team
AppDesign360 manages Google Ads, Meta ads on Facebook and Instagram, and Microsoft Advertising for businesses across the United States and Canada. One platform starts at $300/month, Google and Bing together are $600/month, and all three are $900/month. Ad spend and separately scoped landing pages are additional. Our NJ and NYC based team agrees goals, tracking, approval responsibilities, and reporting before launch.
Choose the ad channel that matches the customer journey. Search campaigns target relevant active searches; Meta supports audience discovery and re-engagement. We assess the offer, website, tracking, sales follow-up, and test budget before launching.
Campaign setup and weekly optimization happen in accounts your business owns. We report spend, contact attempts, cost per lead, and qualified-lead feedback where available. Platform attribution and lead quality have limits, which we explain in the report.
Need a specific service? Explore <a href="/services/google-ads-management">Google Ads management</a>, <a href="/services/meta-ads-management">Meta ads management</a>, or <a href="/services/local-services-ads-management">Google Local Services Ads management</a>. Local Services Ads has its own eligibility and engagement scope.
Campaign management with clear scope and ownership
- Your accounts and history. Work takes place in the Google, Meta, or Microsoft accounts your business controls.
- Separate media spend. You pay platforms directly; management fees are separate and media spend is not marked up.
- Tracking and lead definitions. Agree which actions count and test the tracking before using it for decisions.
- Weekly account work. Review searches or audiences, creative, budgets, and measured response within the agreed platform scope.
- Monthly reporting. Spend, enquiries, available lead-quality feedback, completed work, and next decisions.
- A defined engagement. A 90-day initial term, then month to month with 30 days notice.
Pricing
One platform
- Google Ads, Meta ads, or Bing ads — you choose one
- Account structure, keywords or audiences, and ad copy
- Conversion and call tracking before launch
- Weekly optimization and a monthly lead report
Google + Bing
- Google search ads and Microsoft Advertising on the same offer
- Bing campaign built from what is already working on Google
- Shared conversion tracking across both search networks
- Weekly optimization and a monthly lead report
Google, Meta, and Bing
- Search ads on Google and Bing plus Meta for awareness and retargeting
- Creative for feed and story placements, refreshed monthly
- Budget moved toward the platform that produces leads
- Weekly optimization and a monthly lead report
Prices are USD and cover the stated platform-management scope. Your business pays ad spend directly, without markup. Test budgets depend on geography, competition, offer, and the data needed; $2,000/month is a planning example rather than a universal minimum or a promise of reliable results. Landing pages, external tools, and work beyond scope are quoted separately. Local Services Ads is separately scoped and is not included in these platform bundles.
Who we help
Home services and contractors
Search ads for emergency and 'near me' queries, with call tracking on every ad so you know which town and which service produced the job.
Medical, dental, and legal practices
High-intent search campaigns for the procedures and practice areas people look up, with intake tracking and ad copy that stays inside platform policies.
Restaurants, retail, and e-commerce
Google Shopping or search for people ready to buy, and Meta ads for offers, events, and visitors who did not check out.
B2B and SaaS
Search ads on the problem your product solves, and Meta retargeting for people who read a page and did not book a demo.
Google Ads, Meta, and Microsoft Advertising
| Google Ads | Microsoft Advertising | Meta Ads | |
|---|---|---|---|
| Audience | People using Google search and selected Google placements | People on Microsoft search and its partner network | People on Facebook and Instagram |
| Common role | Capture relevant search demand | Test another source of search demand | Audience discovery, offers, and re-engagement |
| Scope decisions | Keywords, geography, placements, and conversion goals | Network, queries, geography, and conversion goals | Creative, audiences, placements, and conversion goals |
| Measure | Spend, enquiries, conversion data, and lead quality | Spend, enquiries, and lead quality against the test goal | Creative response, enquiries, attribution, and lead quality |
What's Included
- Google Ads: search and Performance Max, with search-term reviews every week
- Microsoft Advertising: Bing, Yahoo, and DuckDuckGo search
- Meta ads: Facebook and Instagram, including retargeting
- Conversion tracking, call tracking, and a CRM hand-off
- Ad copy and creative written for your offer, not a template
- Monthly report: spend, leads, cost per lead, and the changes we made
How It Works
- Week 1: goals, offer, and tracking audit. We agree what counts as a lead before any spend.
- Week 2: account structure, audiences or keywords, ad copy, and conversion tracking in your accounts.
- Week 3: launch, with daily checks for the first two weeks.
- Each month: pause what wastes spend, shift budget to what produces calls and forms, and send the report.
- Quarterly: decide whether to add a platform or raise the ad budget.
Standards we build to
Who This Is For
- US and Canada businesses
- North Bergen, Bergen County, and NYC businesses
- Professional and local services
- Restaurants, retail, and e-commerce
- B2B and SaaS companies
Read before you buy
- What SEO Costs in New Jersey in 2026 (and What You Should Get for the Money)AppDesign360 SEO, AEO, AIO and GEO plans from $500/month. Compare agreed deliverables, ads fees, standalone audit quotes, and reporting for your business.
- Website Redesign Cost in New Jersey and NYC: When to Rebuild and What It Should IncludeWhat a website redesign costs for a New Jersey or New York City business in 2026, the seven signs you need one, what a redesign must include, and how to keep your rankings through the switch.
Frequently Asked Questions
Ready to get started?
Tell us your offer, target market, current accounts, and media budget so we can scope a sensible test.