Marketing

Google, Meta, and Bing Ads for New Jersey and New York City Businesses

Search and social ads that turn into calls and form fills. Google, Meta, or Bing from $500 per month. Ad spend is billed by the platforms, never marked up.

From $500/mo + ad spend

Overview

Updated ยท Reviewed by the AppDesign360 engineering team

AppDesign360 manages Google Ads, Meta ads (Facebook and Instagram), and Microsoft Advertising (Bing, Yahoo, and DuckDuckGo) for businesses in New Jersey, New York City, and Connecticut. You own the ad accounts. One platform is $500 per month, Google and Bing together are $1,000, and all three platforms are $1,500. Ad spend is extra and paid directly to the platforms.

Someone searching for a roofer in Paramus, a dentist in Queens, or your product by name is ready to call. Google Ads and Bing ads put you in front of that search. Meta ads (Facebook and Instagram) reach people who are not searching yet and bring back visitors who left without converting. We run the campaigns. You keep the accounts and you pay the platforms directly.

The management fee is separate from the ad budget. Most businesses in New Jersey and New York City need about $2,000 per month in ad spend before cost per lead is stable enough to scale. We set up conversion and call tracking before the first dollar is spent, so the report is in calls and form fills, not clicks. Mango Consulting LLC is the legal entity behind AppDesign360, an SBA-certified Service-Disabled Veteran-Owned Small Business based in Teaneck, NJ with headquarters in Queens, NY. Campaigns are run by our US-based team.

Why businesses in NJ and NYC hire us to run ads

  • You own the accounts. Google, Meta, and Microsoft Advertising stay in your name. If you leave, the campaigns and the data stay with you.
  • Ad spend is never marked up. You pay the platforms. Our fee is a flat monthly management price.
  • Tracking before spending. Calls, forms, and purchases are recorded before a campaign goes live.
  • Bing is included, not an afterthought. Microsoft Advertising reaches people searching on Bing, Yahoo, and DuckDuckGo, often at a lower cost per click than Google.
  • One monthly report. Spend, leads, cost per lead, and what we changed, in plain English.
  • No long-term contract. 90-day initial term, then month to month with 30 days notice.

Pricing

One platform

$500 / month + ad spend
90-day initial term, then month to month
  • Google Ads, Meta ads, or Bing ads โ€” you choose one
  • Account structure, keywords or audiences, and ad copy
  • Conversion and call tracking before launch
  • Weekly optimization and a monthly lead report

Google + Bing

$1,000 / month + ad spend
90-day initial term, then month to month
  • Google search ads and Microsoft Advertising on the same offer
  • Bing campaign built from what is already working on Google
  • Shared conversion tracking across both search networks
  • Weekly optimization and a monthly lead report

Google, Meta, and Bing

$1,500 / month + ad spend
90-day initial term, then month to month
  • Search ads on Google and Bing plus Meta for awareness and retargeting
  • Creative for feed and story placements, refreshed monthly
  • Budget moved toward the platform that produces leads
  • Weekly optimization and a monthly lead report

Ad spend is billed by Google, Meta, or Microsoft directly to your account and is never marked up. Most NJ and NYC businesses need about $2,000 per month in ad spend before the cost per lead is reliable enough to scale. Landing pages are quoted separately when the current site cannot convert the clicks. The fee is for campaign management.

Industries we build for

Home services and contractors

Search ads for emergency and 'near me' queries, with call tracking on every ad so you know which town and which service produced the job.

Medical, dental, and legal practices

High-intent search campaigns for the procedures and practice areas people look up, with intake tracking and ad copy that stays inside platform policies.

Restaurants, retail, and e-commerce

Google Shopping or search for people ready to buy, and Meta ads for offers, events, and visitors who did not check out.

B2B and SaaS

Search ads on the problem your product solves, and Meta retargeting for people who read a page and did not book a demo.

Google vs. Meta vs. Bing: where each ad dollar goes

Google AdsBing Ads (Microsoft Advertising)Meta Ads
Who sees the adPeople searching on GooglePeople searching on Bing, Yahoo, and DuckDuckGoPeople scrolling Facebook and Instagram
Best forBuyers who want a provider nowThe same searches, often at a lower cost per clickAwareness, offers, and bringing visitors back
Time to first leadsDaysDaysOne to two weeks
What we watchCost per lead and search termsCost per lead against the Google baselineCost per lead and which creative is being ignored
Most clients start on Google, add Bing once search is converting, and add Meta to catch people who are not searching yet.

What's Included

  • Google Ads: search and Performance Max, with search-term reviews every week
  • Microsoft Advertising: Bing, Yahoo, and DuckDuckGo search
  • Meta ads: Facebook and Instagram, including retargeting
  • Conversion tracking, call tracking, and a CRM hand-off
  • Ad copy and creative written for your offer, not a template
  • Monthly report: spend, leads, cost per lead, and the changes we made

How It Works

  • Week 1: goals, offer, and tracking audit. We agree what counts as a lead before any spend.
  • Week 2: account structure, audiences or keywords, ad copy, and conversion tracking in your accounts.
  • Week 3: launch, with daily checks for the first two weeks.
  • Each month: pause what wastes spend, shift budget to what produces calls and forms, and send the report.
  • Quarterly: decide whether to add a platform or raise the ad budget.

Standards we build to

Who This Is For

  • Local businesses in NJ, NYC, and CT
  • Home services and contractors
  • Medical, dental, and legal practices
  • E-commerce and retail
  • B2B and SaaS companies

Read before you buy

Frequently Asked Questions

Management of one platform: Google Ads, Meta ads, or Bing ads. That covers account setup, ad copy, conversion and call tracking, weekly optimization, and a monthly report in leads. Ad spend is separate. You pay Google, Meta, or Microsoft directly.

Ready to get started?

Tell us what you want to build on a free 20-minute call and get a fixed price with a timeline. We respond within minutes during US business hours.